Everything you need to legally pair music with picture — film, ads, apps, games, and online video.
A synchronization (“sync”) license gives you the right to pair a piece of music with visual media. Any time music is combined with picture — a film scene, a commercial, a YouTube video, an app intro, a game menu, a corporate presentation — you’re creating a synchronization. The sync license is the legal permission that makes that pairing possible.
Practically, a sync clearance covers two distinct rights: the underlying composition (the songwriter/publisher side) and, when you’re using a specific recording, the master recording (the label or recording owner side). In many projects you’ll need permission for both. Libraries like Themusicase streamline this by providing pre‑cleared music with clear terms, so creators and production teams can move quickly.
A sync license clearly defines how music can be used — the media types (film, ads, online video, games, apps), the territories where it can be distributed, the platforms it can appear on, and the length of time it is valid. A professional sync license should be easy to read, simple to store as a PDF, and transparent for clients or broadcasters who may need proof of clearance. For agencies, studios, and production companies working under tight deadlines, pre-cleared royalty-free tracks with straightforward sync licensing eliminate the delays of custom negotiations and ensure every project is legally protected.
Important note: “royalty‑free” does not mean “free.” It means you pay once for a license that allows ongoing use within the license terms. Always keep the PDF license document with your production paperwork so clearance is transparent to clients, broadcasters, and platforms.
In short: Sync = music with picture. Mechanical = copying/distributing the song as audio.
Browse music by production purpose — ads, film, podcasts, and more.
Themusicase provides a single, straightforward license — delivered as a downloadable PDF — that covers your needs across agencies, advertising, production, documentary, film, and online content. Choose your track, complete the license, and keep the PDF with your production paperwork for clear, audit‑ready coverage.
A sync license is permission to pair music with visual media such as film, TV, online video, games, and apps. It typically covers the composition and, when using a specific recording, the master rights.
If you use a specific recording, yes — you need clearance for the composition (publishing) and the recording (master). Libraries like Themusicase pre‑clear both for faster approvals.
Sync is about pairing music with picture. Mechanical licenses cover reproducing and distributing audio (CDs, downloads, streams) without video.
Your license defines media (film, ads, online, apps, games), territories (e.g., worldwide), platforms (broadcast, streaming, social), and duration. Always keep the PDF for your records.
Yes — royalty‑free means you pay once for the license and can keep using the music within the stated terms without ongoing royalties. It does not mean “free.”