Licensing · Broadcast · TV · OTT

Music Broadcast License

A music broadcast license authorizes the use of music in televised and streamed programming—TV, OTT, FAST channels, promos, trailers, radio, and similar broadcasts. At The Music Case, broadcast usage is covered by our Platinum License.

What is a music broadcast license?

It’s the permission to synchronize (sync) a music track to picture and distribute that content via broadcast channels (linear TV, OTT/CTV, FAST, radio, and related platforms). This license is separate from consumer streaming and social-only uses because broadcast involves specific rights and clearances.

In practice, your production team obtains sync/master rights from the music provider (e.g., The Music Case), while the broadcaster typically covers public performance via their PRO blanket (e.g., ASCAP, BMI, PRS, GEMA).

Common broadcast use cases

  • TV shows and documentaries (openers, bumpers, background cues)
  • Trailers and promos for broadcast and OTT platforms
  • Commercial spots aired on TV/CTV/OTT
  • Sports programming, highlights, and magazine shows
  • News features and current affairs segments
  • Radio shows, imaging, and station IDs

How it works: sync & public performance

1) Sync & master rights (from The Music Case)

Your production obtains a license to sync the track to picture (and use the master recording) for broadcast. This is included in our Platinum License for broadcast usage.

2) Public performance (typically covered by the broadcaster)

Broadcasters usually maintain blanket agreements with Performance Rights Organizations (PROs) to cover public performance of music on-air. Your network or platform reports cue sheets; the PROs handle the rest.

Note: Requirements can vary by region and network. If you have unique delivery or clearance needs, our team can help you align the license to your workflow.

Broadcast at The Music Case: the Platinum License

Our Platinum License is designed for broadcast and high-reach usage. It grants the sync/master rights you need for TV, OTT/CTV, FAST, and radio, with clear terms and fast delivery.

  • Coverage for broadcast, promos, and trailers
  • Worldwide usage options available
  • Full-quality WAV deliverables + license PDF
  • Simple upgrades if your distribution expands

For multi-show pipelines or ongoing series, ask us about credit packs or blanket options to streamline approvals.

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