Who doesn’n love free stuf?
We do and we are sure our customers love it more! We hand picked few of our best music tracks and made a unique royalty free music collection – totally free for website owners!
Just choose the track you want – copy paste the embed code and let the music play!
PICK YOUR TRACK NOW!
Gamifation is simply the process of applying game techniques in non game environments. Things common in games such as leaderborads, points, virtual currencies, awards and badges have always been considered as factors to increase user engagement and loyalty.
On the last update on our production music download platform, our team has decided to move one step forward and apply gamification based on 3 goals
- increase customer loyalty
- boost sales
- gain back old customers
Gamification is not a “black hole”. It needs to be carefully examined and applied to each individual case needs. It also needs to find its optimal gaming level. Overgamifying a business can sometimes cause more problems than it solves.
So we picked up 2 game elements to apply on our royalty free music library.
1) Points and 2) Badges
Each user has a point score. Points are added to each account upon certain handpicked actions. Those actions include
- purchase of royalty free music
- logins / day
- tweeting about us
- sharing on facebook about us
- giving us feedback
We also took into account all past users actions, before our gamification implementation – meaning simply that all past user behavior has not been left apart. A client that has spent i.e 1000USD from 2005 till now, will see all accrued points from his past engagement and receive his bonus from day one.
Each point level unlocks badges. Some badges are only discount levels (5%, 10%, 20%). Some other actions unlock premium badges such as “free music supervisor”. Other badges are also “status only” oriented.
Gamification is an on going process. It can be applied to anything, anywhere as it is built based on a basic human instinct: reward.
If you have any comment or experience from your business fell free to comment below.
Royalty Free Music licensing is a rapidly growing indystry, as there are thousands of new media (YouTube videos, Games, Websites, Apps and more) where licensed music is vital.
If your business or website is in any way related with music licenses, then our new affiliate widget could be a significant revenue stream for you. Let your clients license music directly from the Licensing Widget and earn your commission fee.
Widget can also be used by website owners or bloggers that just want to try a new source of income.
- On Hold system providers
- Photo libraries
- Online video communities
- Podcast portals
- Game portals
- Blogs / websites that just want to offer this service to their visitors and enjoy a new revenue stream.
Just pick tracks from library, and copy paste the source code into your website / blog. The widget can also host your company logo.
Contact us at info(at)themusicase.com to learn more about using our custom widget in your business.
There is a lot of buzz lately regarding legal use of commercial music on YouTube or related video sites. Recently many videos with unauthorized commercial music have been muted due to copyright infringement. YouTube users used to put their favorite song as a soundtrack for their latest home video production without having the legal right to do so.
To get things straight about this issue it is essential for all us to know that any use of music in any kind of production (whether it is a home production or a major Hollywood film) has to be combined with an authorization by the composer or the publisher of music. This is called Synchronization License.
Thus if a YouTube user wanted to be legally right regarding use of his favorite radio hit in his home production, he should first contact the band to get the relevant Sync license to do so by paying a specific amount of money. This procedure is by far costly and takes serious time and efforts in order to be processed.
The solution on this is use of music from Royalty Free Music Libraries. Purchasing a license from such a library authorizes user to use music legally in predetermined media. Music is available for download instantly after purchase.
For example, our Royalty Free Music Library http://www.themusicase.com sells music for use in home productions (including YouTube videos broadcast) for about 25 Euro per track. We call it Silver Sync License and this is valid for unlimited time period. Use of such music is 100% licensed to user, as Library has deal with the band or the publisher to license original production music for media uses.
As commercial music use and copyright infringement are very close nowadays, home producers should be very careful with selection of background music tracks.